Yerevan, 23.January.2022,
1 $ = 0 ֏, 1 = 0 ֏, 1 = 0 ֏

Allow yourself more: Rocket line - the leading Armenian "Buy now, pay later" payment format from Idram&IDBank digital platform


IDBank and Idram have established a new shopping culture in Armenia. Non-cash QR payments and non-cash payments in physical and online stores are commonplace for corporate customers, and Rocket line digital credit has also solved the problem of wallet content, or rather its balance. 

The ”Buy now, pay later” format is widely used in the world. People make their favorite purchases at the moment, and then pay within months, often without interest.

In Armenia, the “Buy Now, Pay Later” payment format first introduced IDBank and Idram and called it Rocket Line. This is the green line within which the customers of the companies can make purchases and pay for them within 6 months.

Rocket line digital loan is available at more than 6500 points where it is possible to make payment with Idram&IDBank application or in more than 650 online stores, where you can choose to pay by Idram when shopping. In addition to the points of sale, digital loan also applies when paying for other services in Idram, like tuition, CMTPL, utilities, tickets for various events, etc.

According to IDBank's corporate business director Tigran Mkhitaryan, Rocket Line has really changed the buying culture: "Our customers have a great understanding of the idea that we have introduced when offering this product․ If you do not have enough money to buy the product you want right now, Rocket Line is the perfect solution․ The other way of usage is the following: you have money, but Rocket line 0% works at the given point, that is, you make the purchase at the moment and you can pay for it in 1, 2, 3 or 6 months, depending on the point of sale, moreover, the same price, and not a penny more. In that case, why spend your money now, if you may need it for other purposes”, says Tigran Mkhitaryan.

Idram Commercial Director Grigori Yolyan mentions that Rocket line 0% already operates in about 1500 points. “Our partners are also interested in offering their customers the Rocket line 0% payment option, as in that case their sales volumes and average coupon increase. In addition, it is a sign of loyalty to their customers, as they get a great opportunity to afford more through this type of payment”, said Grigori Yolyan and added that in addition to flexible payment tools, they also continuously improve the process of non-contact payments. “A vivid example is our QR-payment capability used in online stores with a smartphone. Thanks to our efforts, online shopping has become even faster and safer, as you make payments without entering additional data, such as when paying by card. In our case, you simply choose to pay with Idram, scan the QR-code displayed on the website of the online store with the Idram&IDBank application, click pay now or pay later. It takes seconds and it is very comfortable. And if you have entered the website of the online store with a mobile phone, you choose to pay with the Idram&IDBank application, which immediately takes you to the final payment page in your native Idram, where you can also choose to pay now or later. This is indeed a new payment reality”, added Grigori Yolyan.

To get the Rocket line limit, you need to be a customer of Idram and IDBank, pass the proper identification and become a Premium Plus user. If you are a new customer of Bank and Idram and you do not see your Rocket Line limit in the application or online platform, you need to apply to the Bank directly from the application to get the Rocket Line limit. An individual limit will be set for you, which you can later increase directly through the application with a few clicks. And the used part of the limit can be repaid as simply and quickly as receiving the limit, without mandatory repayment schedules, in time, whenever you want.


Ucom to operate new call center in Vanadzor Converse Bank Brings Apple Pay to CustomersUnibank Brings Apple Pay to Customers Acba Bank Brings Apple Pay to CustomersAndranik Grigoryan is the CEO of Converse Bank, Chairman of Executive ManagementUCOM and "10X ENGINEERING" partnered on a project for childrenConverse Bank is the best Trade Finance Provider 2022 in Armenia according to Global Finance Welcome our new product of the Engineering City Ucom takes part in the "Big Christmas Market" IDBank issued another tranche of dollar bonds of 2021 Ucom offers buying Xiaomi Redmi 10 with 4 Super cameras and get a wireless speaker Informed means protected: IDBank Unibank was ranked among the list of banks with the best products for SMEs according to SME Banking ClubWith the technical support of Ucom "capture the flag" information security contest took placeInecobank introduces BNPL, the latest trend in worldwide shopping, to Armenia Black Friday at Ucom: up to 70% discount for smart home devices, gadgets and smartphones The 20-episode medical melodrama to be broadcast on UCOM’S ARMENIA Premium TV channelDiscussion on the topic “IT infrastructure as the basis of the digital economy” with the participation of the heads of telecommunication companies in ArmeniaConverse Bank: People are our greatest asset Allow yourself more: Rocket line - the leading Armenian "Buy now, pay later" payment format from Idram&IDBank digital platform Ookla has awarded Ucom with “The fastest fixedline network in Armenia” award“The Power of One Dram” to “Teach for Armenia” Educational FoundationUCOM keeps on supporting the “42 YEREVAN” programming schoolA success story - Smart barn Inecobank at DigiTec 2021. Innovation for convenience At DigiTec, IDBank and Idram will surprise you with their booth and innovative approaches «uNight» to Unite. Ucom celebrated its rebirth Converse Bank has paid coupons for AMD and USD bond From student to employee : IDBank sums up the IDream program and announces the launch of the next phase Ucom offers buying XIAOMI smart sensor set for hime safetyIDBank and YSU summed up the results of the scholarship competition after Gevorg Arshakyan Make payments via Idram in online stores, get free delivery or a cashback and take part in the draw UCOM has officially launched the sale of IPHONE 13 Today, the newly appointed Ambassador of France in Armenia, H.E. Ms. Anne Louyot visited the Engineering City (EC)Unibank issued preferred shares with a 12% yield At Ucom only: TV sets at 10% discount + 1 month free uMix package + 4K TV channelAn abundant TechnoFall with Inecobank - NFC payments and moreUcom hosted interns of russian CBOSS corporation for a month The 20-episode “BLOODY BET” thriller to be broadcast on UCOM's “ARMENIA PREMIUM” TV channelA Success Story - Green EnergyUCOM offers affordable gadgets at bigger discountВ компании Ucom действует предложение «Доступное, со скидкой» Armenian teams won silver and bronze medals in the international festival of intellectual games UCOM prolongs the unlimited internet offer for the level up 4700 and level up 5500 subscribers Ucom employees received recognition for their services to the homeland IDBank as a sponsor of the charity concert "Armenian Rock for Children with Cancer"IDBank prematurely finished the placement of the second tranche of bonds of 2021Unibank will celebrate its 20th anniversary organizing a festival of intellectual games Naregatsi Art Institute marked its 17th anniversaryА success story - Argentinean center